Bring the Most People to Your Store Using these Small Business Marketing Tips
Globally, there are more or less 600 million people who are using Instagram on a day to day basis. This translates to the question how a small business can optimize it and make profits from this platform? Instagram isn’t just a social media site where you can post travel and family photos. Believe it or not, it is an effective way of doing your small business marketing and that is exactly what you will learn in the next lines.
Number 1. Instagram stories – if you know how Snapchat works, then you probably have ideas of stories. Instagram Stories can be either series of photos or videos which are automatically gone after the day it’s created. You may make use of these stories to your advantage if you’re that smart. You could pack each and every story with clever brandings and remember, your job is to make stories entertaining to your viewers.
Number 2. Creativity – to build a business, it requires creativity and uniqueness and the ability to build something from nothing is your job to take. The thing is, business owners aren’t confident of themselves that they are creative. This is basically something that must be conquered by anyone who wish to use Instagram for their small business marketing.
If you do not feel creative, then how you’re going to be creative in coming up with marketing campaign on Instagram. You can start it on by how you could add value with your service or product and how your business process goes. Learn how to engage your audience throughout the process by offering tutorials and tips on how they can take advantage or better use your services or products.
Number 3. Source from your audience – basically, Instagram is your ticket to success as people loved their profiles being featured. When working on your small business marketing, this is one thing that must not be taken for granted. One simple yet very effective way of filling in your page with awesome contents is by creating video or photo contest. Consider doing at least once in a month and see how fast your reach grows and your brand is shared among others.
Number 4. Silent movies on Instagram for small business – well-shot short videos are sure to catch audience’s attention on Instagram. Frankly, the sound doesn’t matter since most people are not on their headphones when they’re browsing on IG.
See the impact it will bring on your small business marketing once you learn how to do this.
Integrating these tips to your small business marketing is a must if you have just opened up your business recently.